IFA Marketing Manifesto Testimonials
The IFA Marketing Manifesto Testimonials
| Barry Horner, CEO Paradigm Norton Financial Planning Limited  “I recently read David Scarlett’s new book – ‘The IFA Marketing Manifesto’.
My immediate reaction when I was handed the book was, “Do we really need another book on marketing?”
However as I started to read it, I realised that David’s approach was completely different!
He has carefully crafted a series of exercises to complete as you journey through the book. I have done each one of them in turn and this has revolutionized my approach to marketing. It’s early days but the pipeline is building and my diary is now full of appointments once again.
I recommend the IFA Marketing Manifesto to you.”
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| Dennis Hall APFS AIFP Chartered Financial Planner Yellowtail Financial Planning Limited  “In his IFA Marketing Manifesto David shares 10 no nonsense straightforward strategies for advisers wishing to propel their businesses into the stratosphere.
Nothing that David says is really rocket science, though there are plenty of high priced business and marketing consultants who pretend that it is – believe me I have spent a small fortune with those people, which is why I know that this is the real deal.
So, if you’re not afraid of straight talking and are prepared to be challenged, do yourself a favour; get hold of a copy of David’s IFA Marketing Manifesto and then transform your business.”
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| Gill Cardy Professional Partnerships Ltd  “Do not let David’s plain speaking and writing fool you into thinking that his methods are less valuable than other approaches to business transition.
Whether he is training, coaching or writing David offers practical, workable and successful marketing solutions for business owners; owners who want to find a more profitable way to develop their businesses and a more satisfying way of working and living.
And because he’s shared similar experiences and travelled similar paths, he understands exactly what it’s like and how to make the changes that will make all the difference to your business and personal life.”
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| Martin Bamford Chartered Financial Planner, Certified Financial Planner Managing Director, Informed Choice Author of 2 books selected as ‘Business Book of The Month’  “David has done it again!
In this Manifesto, he clearly shows how IFAs (of all categories) can develop into consistently successful leaders in the Small Business world.
You see, I get to meet a lot of IFAs. But I’ve met very few who possess the marketing skills they really need. They often struggle to consistently attract the highly profitable clients they need to prosper.
This Manifesto plugs that massive gap in the Business Survival armoury.
It really couldn’t have arrived at a more opportune time for all of us.
The ability to consistently attract highly profitable clients is the single critical element in both surviving and thriving. Thankfully, David’s new publication solves that problem.
Like me, you’ll discover that this really is a step-by-step process for both small and large businesses. This will help you to learn just how exactly you can survive and thrive.”
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